Velir

Push the envelope on existing brand aesthetic as the team looked forward to a large 2025 marketing push.

Current design isn’t exciting; marketing team desired a new advertising initiative and full-on visual overhaul on the digital end.

Branding established a new design “alphabet”, new color scheme, and imagery visual guide to use across all collateral, but these additions had yet to be implement company wide.

Push design boundaries as intended, adding a boldness to our designs while maintaining a sophistication suitable for a marketing firm.